One multi-tasking serum offering six pathways to radiance
- Boosts collagen and softens lines
- Brightens tone and fades pigmentation
- Reduces inflammation and redness
Bakuchiol

Bearberry Leaf Extract

Bromelain

Ecklonia Cava Extract

Glycerin

Lactobacillus Ferment

Licorice Root Extract

Milk Thistle Extract

Mondo Grass Root Extract

Monkey Fruit (Oxyresveratrol)

Moringa Seed Oil

Niacinamide

Orchid Extract

Potassium Azeloyl Diglycinate

Rapeseed Oil

Rice Ferment Filtrate

Rose Extract

Sodium Hyaluronate

Squalane

Tocopherol



(Skin health is built by daily choices)
No trace ingredients. No smell or stickiness. Not overpriced. A collagen-boosting, pigmentation fading serum that's easy to use on repeat.
POWER |
Generic Serums |
|
|---|---|---|
| Contains collagen-boosting actives (proven by peer-reviewed studies) | ||
| Addresses pigmentation holistically with 6 biological pathways (not just 1) | ||
| Reduces redness and calms skin | ||
| Not smelly, not sticky, non-comedogenic | ||
| Absorbs instantly with a natural glow | ||
| Doesn’t pill under make-up or sunscreen |
That is the buyer this serum was formulated for. There are no retinoids in it, no hydroquinone and no acids. The collagen ingredient is bakuchiol, which acts on the same receptor pathway retinol uses without the photosensitivity, the adjustment period or the dryness. It is a light, silky texture rather than a stripped one, and reviewers with reactive skin consistently describe it as hydrating rather than something to brace for. If you have reacted to a lot of things, patch test on your jawline for three nights first, as you would with anything new.
It works through the same receptor pathway, and in a randomised, double-blind twelve-week trial it performed comparably to retinol on wrinkles and pigmentation while being significantly better tolerated on scaling and stinging. (Dhaliwal S et al., British Journal of Dermatology, 2019.)
One honest detail from that same trial: at week four, the bakuchiol group actually reported more facial redness than the retinol group. It had resolved by weeks eight and twelve. We would rather you heard that from us than found it in the paper.
What bakuchiol does not carry is retinol's rules. It is photostable, so this is an AM and PM step from day one, with no retinisation period to get through.
No, and there is a specific paper that settles it. Niacinamide was shown to inhibit melanosome transfer by 35 to 68% while having no measurable effect on tyrosinase activity at all. (Hakozaki T et al., British Journal of Dermatology, 2002.)
That matters because tyrosinase inhibition is what most brightening ingredients do. Niacinamide does something else entirely: it blocks the hand-off of pigment from the cell that makes it to the cell that carries it to the surface. Different control point, different mechanism.
Pigment is made, transferred, retained, and driven by oxidative stress. Most serums intervene at one of those. This one intervenes at all four, which is why the ingredient list is longer than usual.
Yes to the morning, no to the sensitivity. Bakuchiol is photostable, which is the practical difference between it and retinol: it does not degrade in daylight and it does not carry a photosensitivity warning. That is why this is an AM and PM step.
Wear sunscreen anyway, every day. Nothing that addresses pigment works properly underneath unprotected UV exposure, because you are refilling the problem faster than any serum can empty it.
Yes. There are no acids and no retinoids in this formula, so there is nothing here competing for the same tolerance budget. Apply it to clean skin before your moisturiser, morning and night.
If you use a prescription retinoid or another prescribed product, keep following your dermatologist's directions for it and add this alongside rather than in place of anything you have been told to do.
We cannot tell you it is, because the research does not exist. Bakuchiol is often recommended as a pregnancy-friendly alternative to retinol, and it may well be, but its safety in pregnancy has not been established in published studies, and we are not willing to imply otherwise on a product page.
If you are pregnant or breastfeeding, ask your obstetrician or dermatologist and follow what they tell you.
No, and this is the objection that quietly kills most serums. It absorbs in seconds and layers cleanly. It is the single thing reviewers mention most often unprompted, alongside the pump, which meters a consistent dose in a way a dropper does not.
First application: skin looks smoother and more light-reflective straight away. That is the film-forming and hydrating ingredients, and it is real but it is not the collagen story.
Two weeks: overall tone starts to even and skin looks clearer. This is what most reviewers describe first.
Four to eight weeks: individual dark spots and post-acne marks visibly fade, as pigment already in the upper layers cycles out and less new pigment replaces it.
Twelve weeks: firmness. The structural results in the bakuchiol trial landed at twelve weeks, not before, and we would rather tell you three months and be right than promise four weeks and lose you in week five.
They work on opposite halves of the same problem. RENEW clears pigment that has already reached the upper layers, one or two nights a week. POWER works every morning and night on pigment that has not surfaced yet, slowing how much is made and how much gets transferred. One empties the backlog, the other slows what refills it.
Run only one and you are doing half the job. Run both and RENEW's cleared surface is what POWER lands on the next morning.
30ml, used morning and night, is about [VERIFY]. On subscription your next bottle arrives before you run out, so nothing interrupts a twelve-week timeline, and you can pause or change the interval any time.
You're covered by our 30-Day Results Guarantee. Use it for the full 30 days, and if you don't see a visible improvement, we'll refund you. The guarantee exists because the Motif customer is skeptical by default, and shouldn't have to take our word for it.